Summerfest: Marketing the Big Gig's Big 5-0

Sunday May 7, 2017

written by Laura Gainor

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Thank you to 88Nine RadioMilwaukee for hosting our speaker panel, featuring Summerfest’s Sarah Smith-Pancheri, Matt Cisz and Cramer Krasselt’s Nick Marrazza and Brian Steinseifer.

Our panelists gave a behind-the-scenes look as to what went into marketing the 50th Edition of one of the best festivals in the World, how Summerfest got its name, and more. 

Visit our United Adworkers Facebook page to watch the live video from the event, captured by our friends at 1minStorys. 

Summerfest Speaker Panel Adworkers

Panel moderated by BVK’s Nick Pipitone. Photos by Andrew Feller.

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Vincent VanGREAT performing during 414 Music Live at 88Nine RadioMilwaukee.

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